Leanings from a London networking event

Gísli Konráðsson
2 min readSep 15, 2022

Just got back from a game industry event organized by the Icelandic Gaming Industry in London. Although a strange time to be in London it was a wonderful experience. Both for Arctic Theory and for me personally.

One of the things I was incredibly happy about was hearing that people are noticing that I’m (trying to) share my journey as a startup founder in the game industry.

Anyone who’s pitched an idea or vision knows how much strength you need to muster up to look someone in the eye and say. This is my plan, this is how I’ll pull this off, even though you still need to flesh out some of the details

And if the pitch doesn’t land you need to pick yourself up and do it all again… and again… often for years

This has been one of the most educating experiences of my professional career so I feel a strong urge to share it. Both as a way for me to continue to grow from it and as a way to connect with others on a similar journey. I’ve shared posts, tweets and videos in my network hoping they’ll have a positive impact.

But the current generation of social media has a way of de-valuing and reducing the interactions you have with other people, so although I appreciate all the comments and likes my content gets, It doesn’t feel real… its just part of the social media game.

But at this event I had some incredibly meaningful, real conversations with real people who genuinely connected with me and said “I really appreciate you sharing your journey, and I can relate”.

Maybe it was isolating because of COVID or maybe I’m because I’m pushing myself (a tiny bit) out of my introvert shell, but I’m still at awe at how much these conversations meant to me.

So now, full of inspiration I decided to make a few posts in the coming days about pitching to investors and the difference between doing it in the beginning (pre-seed) where I had no clue what I was doing, versus now (post-seed) when I still have no clue what I’m doing, but I’m a bit more confident about it

The first post talks about feedback I got on the art style and game aesthetic. This is how I learned that publishers and VC’s don’t **really** think my game is ugly

(And now to play the current-gen social media game here are a few hashtags)

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